Saregama and the Music Industry Analysis| Internet Beneficiaries? 🎶

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What are NFT’s + One small mistake? Why YouTube is an enabler?

➡ Non-Fungible Token is a unit of data stored on a digital ledger called a blockchain, that certifies a digital asset to be unique and therefore, not interchangeable. In simple words, just like someone who buys art due to perceived valued.

➡ Now actually for the first time ever enthusiasts and art collectors can actually purchase the original digital file as a collection. For e.g., recently a Tamil singer sold one of his songs as NFT for 1.5 crores. This opens a whole new stream of optionalities for Saregama. Let’s see how, in case if NFT trend catches on. 🙂

➡ Shemaroo has a library of more than 3000+ movies. Movie has lower repeat use vs. the Music. They do have a music library, the market hasn’t taken well to the other ventures and inherent cyclicality of the business though.

Homework for everyone: Check Saregama’s and Tseries’ subscribers on their YouTube channel.

Business Analysis – Saregama India Ltd
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Time Stamps:
🎵 Saregama: Music Streaming: (0:00)
🎵 Music Industry’s Evolution: (0:45)
🎵 Music Industry’s Value Chain: (2:49)
🎵 Where does the Profit Pool Lie? (4:18)
🎵 Global & Indian Music Industry Market Share & Structure: (5:11)
🎵 How do they make Money? (8:40)
🎵Changing Industry Regulations & Piracy Rates: (13:32)
🎵 Several Minitrends creating a Mega-Trend: (15:05)
🎵 Saregama, Tips Industries & Carvaan: (17:08)
🎵 3rd Line of Business: Yoodlee Films: (23:29)
🎵 Capital Allocation and about TIPS Industries: (25:26)
🎵 What went wrong with Shemaroo: (27:54)
🎵 Tips Industries, Valuation & Anti-Thesis : (28:46)
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